Join the Leading Advertisers that have opted to simplify advertising
What Is It That You Guys Do?We fight the good war; helping top local publishers simplify and take the maximum out of their ad-inventory monetization, so they can fuel their investment in local content and services.
We are currently working with 350 of the major websites in Central East Europe, South East Europe, Middle East and North Africa algorithmically matching their 1bn+ advertising impressions with thousands of local and international advertisers.
For advertisers we provide the most impactful ad-formats and sharply defined audiences at highly viewable inventory coming from the top publishers in the countries we operate.
... And How Do You Do That?We try to make our industry a little simpler.
Project Agora is a fully automated solution that:
- Consolidates thousands of campaigns coming from top brands via a multitude of fragmented manual and automated advertising channels under one single pipe for publishers
- Analyzes and enhances the performance of advertising inventory in the publishers we work with
- Uses data science and impactful creative formats to optimize and maximize performance and e-CPM
This way we have both advertisers and publishers happy and this makes us sleep well at night.
And, Why Do You Do That?Because we believe that technology is currently unequally distributed between the Goliaths of this industry and the rest of the market and we care.
We are creating a scalable solution for local players that brings results and frees their time to focus on creating locally relevant products and content.
For publishers this translates into more free time and extra revenue.
For advertisers in true engagement with real people in a premium brand safe local context and breakthrough creative formats.
Taboola, the world’s leading discovery platform, today announced its exclusive partnership with TDG, the leading Media & Ad-Tech player in Central Eastern, South Eastern Europe & MENA. The collaboration integrates Taboola’s existing platform with TDG’s network of locally operated websites in CE and SE Europe with the first countrieREAD MORE
In the last few years, the way consumers watched video content changed radically. The battle was on horizontal. HD. Ultra HD. And so on. But things are about to change. And if you don't want to be left behind, listen to this advice: go vertical! Welcome into the 21 century! "Vertical" has become the biggest trend in mobile advertising these days.READ MORE
Project Agora secures financing from Venture Friends, one of the leading VC firms in S.E. Europe, to further accelerate the development of its SaaS advertising monetization platform for publishers. Project Agora has had a fantastic run during the first 18 months, launching its advertising inventory monetization service in Greece, Romania, HungarREAD MORE