Join the Leading Advertisers that have opted to simplify advertising
What Is It That You Guys Do?We fight the good war; helping top local publishers simplify and take the maximum out of their ad-inventory monetization, so they can fuel their investment in local content and services.
We are currently working with 350 of the major websites in Central East Europe, South East Europe, Middle East and North Africa algorithmically matching their 1bn+ advertising impressions with thousands of local and international advertisers.
For advertisers we provide the most impactful ad-formats and sharply defined audiences at highly viewable inventory coming from the top publishers in the countries we operate.
... And How Do You Do That?We try to make our industry a little simpler.
Project Agora is a fully automated solution that:
- Consolidates thousands of campaigns coming from top brands via a multitude of fragmented manual and automated advertising channels under one single pipe for publishers
- Analyzes and enhances the performance of advertising inventory in the publishers we work with
- Uses data science and impactful creative formats to optimize and maximize performance and e-CPM
This way we have both advertisers and publishers happy and this makes us sleep well at night.
And, Why Do You Do That?Because we believe that technology is currently unequally distributed between the Goliaths of this industry and the rest of the market and we care.
We are creating a scalable solution for local players that brings results and frees their time to focus on creating locally relevant products and content.
For publishers this translates into more free time and extra revenue.
For advertisers in true engagement with real people in a premium brand safe local context and breakthrough creative formats.
Hear It From Our Partners
Călin Rotăruș (photo), one of the most experienced digital local professionals will join Tailwind Romania, the advertising technology company of ThinkDigital Group. Rotăruș, who will take over the general manager position, comes with a 15 years experience in the digital sphere, acquired in companies like Goldbach Audience and Arbo InteractiREAD MORE
We used to think that the Internet is somehow a vast place where all kind of content waits to be discovered. And, up to a point, that was somehow true. So content discovery isn't a new phenomenon but how the readers reach to their favorite articles has changed radically in the last 10 years. In the beginning it was simple. Strong brands attraREAD MORE
Being a parent can sometimes be hard. You walk home after a long day proudly holding your twin boys’ first“real” bicycles. After 5 long minutes instead of cries of joy, anticipation and gratitude you hear your two little devils say: « Dad those bicycles are not fun, they are not supposed to be games and they are so hard to master. »READ MORE