Join the Leading Advertisers that have opted to simplify advertising
What Is It That You Guys Do?We fight the good war; helping top local publishers simplify their ad-inventory monetization, so they can fuel their investment in local content and services.
We are currently working with 350 of the major websites in Central Eastern Europe, South Eastern Europe, Middle East and North Africa and hundreds of local and international advertisers.
... And How Do You Do That?We try to make our industry a little simpler.
Project Agora is a fully automated solution that:
- Consolidates thousands of campaigns coming from top brands via a multitude of fragmented manual and automated advertising channels under one single pipe for publishers
- Analyzes and enhances the performance of advertising inventory in the publishers we work with
- Uses data science and impactful creative formats to optimize and maximize performance and e-CPM
This way we have both advertisers and publishers happy and this makes us sleep well at night.
And, Why Do You Do That?Because we believe that technology is currently unequally distributed between the Goliaths of this industry and the rest of the market and we care.
We are creating a scalable solution for local players that brings results and frees their time to focus on creating locally relevant products and content.
For publishers this translates into more free time and extra revenue.
For advertisers in true engagement with real people in a premium brand safe local context and breakthrough creative formats.
In today’s digital era, consumers of all types, from young parents, to luxury shoppers & sports fans have one thing in common, they’re always on mobile devices. Research findings nowadays, tend to focus on how consumers turn more to their mobiles, for news or social, rather than desktop. The total digital media usage has nearly tripled sincREAD MORE
Tailwind, part of ThinkDigital Group of Companies (TDG), is celebrating the first year since the launch of Project Agora, the leading audience driven programmatic marketplace for premium local publishers and advertisers in CEEMEA, and a catalyst for programmatic growth in Emerging Markets. Project Agora’s popular website partners have grown duREAD MORE
Adintop, BNC publishing, Bayt, Sarmady, Al Araby Al Jadeed, Sport360, Adline, 6 of the leading MENA digital media players, have announced their intent to launch, in collaboration with TailWind, “Project Agora MENA”, an audience driven programmatic marketplace of premium local publishers. We believe that Marketplaces will be an integral partREAD MORE