Latest News

30 Jan 2017

Tailwind Romania appoints Călin Rotăruș as General Manager

Călin Rotăruș (photo), one of the most experienced digital local professionals will join Tailwind Romania, the advertising technology company of ThinkDigital Group. Rotăruș, who will take over the general manager position, comes with a 15 years experience in the digital sphere, acquired in companies like Goldbach Audience and Arbo Interacti

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21 Dec 2015

First year of Project Agora

Tailwind, part of ThinkDigital Group of Companies (TDG), is celebrating the first year since the launch of Project Agora, the leading audience driven programmatic marketplace for premium local publishers and advertisers in CEEMEA, and a catalyst for programmatic growth in Emerging Markets. Project Agora’s popular website partners have grown du

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03 Nov 2015

Project Agora MENA

Adintop, BNC publishing, Bayt, Sarmady, Al Araby Al Jadeed, Sport360, Adline, 6 of the leading MENA digital media players, have announced their intent to launch, in collaboration with TailWind, “Project Agora MENA”, an audience driven programmatic marketplace of premium local publishers. We believe that Marketplaces will be an integral part

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27 Oct 2015

Project Agora launches «Magic»

It’s no secret that video online content is becoming a bigger and bigger part of both Internet users social life, and companies marketing strategies. We are excited to present you Magic, a Project Agora proprietary innovative outstream video unit, embedded into the heart of the editorial content and where the focus of consumer attention is, c

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20 Apr 2015

GroupM is looking to reset digital advertising’s balance

Happy to read that the very premise of Project Agora is becoming common practice. Private exchanges enable publishers to adapt to online advertising’s automated overhaul while keeping control over who advertises on their sites and at what price. We’re not going to lose volume, not going to lose scale, we’re going to upgrade quality.

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19 Dec 2014

Adrian Motirlichie: «Project Agora creates value that is tangible & measurable»

Adrian Motirlichie, Business Development Director of TailWind in Romania, talked with Marketingfocus.ro about the launch of Project Agora. What follows is the english version of the interview: On December 1st, Project Agora was officially launched in Romania and Greece. What are the benefits it brings to advertisers? Adrian Motirlichie: P

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