Latest News

04 Dec 2018

Tempo OMD, Nissan & Project Agora add an impactful social twist to display advertising

Project Agora launched Social Cards, its newest ad format, with Tempo OMD/Nissan as the official launch partner. Social Cards, are mobile first ad formats which enable advertisers to amplify their social media campaigns and engage their audience in a new and impactful way using their existing social content. Through Social Cards, brands can g

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13 Sep 2016

Magic VertiGo: why you should go vertical in mobile advertising starting today

In the last few years, the way consumers watched video content changed radically. The battle was on horizontal. HD. Ultra HD. And so on. But things are about to change. And if you don't want to be left behind, listen to this advice: go vertical! Welcome into the 21 century! "Vertical" has become the biggest trend in mobile advertising these days.

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21 Dec 2015

First year of Project Agora

Tailwind, part of ThinkDigital Group of Companies (TDG), is celebrating the first year since the launch of Project Agora, the leading audience driven programmatic marketplace for premium local publishers and advertisers in CEEMEA, and a catalyst for programmatic growth in Emerging Markets. Project Agora’s popular website partners have grown du

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03 Nov 2015

Project Agora MENA

Adintop, BNC publishing, Bayt, Sarmady, Al Araby Al Jadeed, Sport360, Adline, 6 of the leading MENA digital media players, have announced their intent to launch, in collaboration with TailWind, “Project Agora MENA”, an audience driven programmatic marketplace of premium local publishers. We believe that Marketplaces will be an integral part

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27 Oct 2015

Project Agora launches «Magic»

It’s no secret that video online content is becoming a bigger and bigger part of both Internet users social life, and companies marketing strategies. We are excited to present you Magic, a Project Agora proprietary innovative outstream video unit, embedded into the heart of the editorial content and where the focus of consumer attention is, c

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20 Apr 2015

GroupM is looking to reset digital advertising’s balance

Happy to read that the very premise of Project Agora is becoming common practice. Private exchanges enable publishers to adapt to online advertising’s automated overhaul while keeping control over who advertises on their sites and at what price. We’re not going to lose volume, not going to lose scale, we’re going to upgrade quality.

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