The war over audience attention is on! Are you ready?
Advertisers are fighting with audience ad blindness, ad blocking, brand safety, and clutter. Online advertising ignored the user experience for too long. In order to truly engage audiences, you have to change the rules. Data and personalized content are the answer to traditional advertising.
So, do YOU wanna try the NEW Rules of Engagement? Try our new ad-experience Magic Flip.
Are YOU equipped with the knowledge, the tools and the vision to win this war over your user? Answer these questions in our new ad experience, Magic Quiz, to find out what kind of a Marketer you are.
You have now gotten for yourself a taste of Magic Flip and Magic Quiz, Project Agora’s new, exclusive branded experiences. Magic Flip & Magic Quiz empower brands to move beyond traditional advertising and encourage users to engage with branded content in a fun, playful way that creates a memorable experience.
Stop making ads. Start telling stories!
Magic Flip is a “snacking” storytelling experience that can be used to educate on a brand’s key messaging. This exclusive Project Agora format brings interactivity to your communication by enabling to surprise and delight users who flip to reveal and uncover more information. Magic Flip offers the option to fully leverage the power of the experience by closing with a powerful 6” Video Ad.
Magic Quiz helps brands tell a compelling story and interact with users in a more personalized way. This exclusive Project Agora format enhances memorability and brand recall and leads to incremental brand awareness uplift, while offering powerful audience insights. Using these insights brands can re-engage audience with the most relevant offering and personalized message, better understand consumer profiles and discover more about their attitude, preference, mindset.
Combining these storytelling at scale capabilities with Project Agora’s sharp targeting and premium publishers, brands can cut through the noise and effectively reach their audience across screens.